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#Influencer marketing
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Influencer marketing in 2020

TOP YouTube Advertisers in Russia H1'20

#	Brand name	Views
1	E-Katalog	542,212,843
2	Gaijin Entertainment	524,509,423
3	Aliexpress	460,952,357
4	Wargaming	343,173,688
5	Кинопоиск	233,692,258
6	Huawei	232,304,916
7	Plarium	228,242,346
8	MY.Games	182,543,265
9	Letyshops	148,393,885
10	Всемайки	138,515,584

TOP YouTube Advertising Categories in Russia H1'20

#	Category	Views
1	Games	1,964,313,219
2	E-Commerce	1,769,832,936
3	Electronics	437,941,307
4	Auto & Moto	428,425,030
5	Food & Cooking	427,382,285
6	Apparel	350,896,742
7	Video	322,120,141
8	Education	272,235,709
9	Books	158,736,571
10	Kids	123,701,680

TOP YouTube Influencers in Russia H1'20

#	Channel	Views
1	LABELCOM	202,030,850
2	A4	160,201,038
3	вДудь	136,077,737
4	Marmok	84,965,832
5	Редакция	82,647,907
6	Wylsacom	82,321,924
7	SlivkiShow	81,407,637
8	Чикен Карри	72,534,951
9	Alex Vikodinov	67,189,178
10	vanzai	66,281,484

Kedoo Media influencers and best cases

А поговорить?

SkyEng

1.3M

Views

54K

Likes

3.9K

Comments

Kedoo Media Tools

Brand lift

Ad hoc research on the effectiveness of promo integration by key brand metrics:

Brand knowledge level
Advertising awareness level
Consideration and brand preference
Intention to make a purchase